Social Media Clients & Management

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STACKED HOMES

Tiktok Strategist and Manager, Video Editor and Producer

Stacked Homes is a modern real estate platform and interior design editorial based in Singapore. The goal was to maximise the content and repurpose them onto TikTok to increase brand awareness and grow the community. Through competitor and trend research, as well as performance analysis, I came up with a strategy that helped grow the brand's account from 0 to 50,000 followers in 3 months, with TikTok videos going viral and garnering 100,000 to over 4 million views.

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AVERIE

Social Media Manager

Averie is an on-demand D2C luxury loungewear and swimwear brand that's based in Berlin with a large focus on the U.S. and EU market. As the Social Media Manager, I:

Took charge of social media strategy, content creation and execution of Averie's Instagram (140k+ followers)
Competitor and trends research to ensure client stays on top
Created high quality and on-brand multimedia content by collaborating with Sourcing, Content and Design team
Content strategy and planning, including research of trends, competitors and markets, leading to increased followers (+15,000) and engagement rate (+93%)
Monitor, track, analyze and report on performance of social media
Community management to make sure that brand mission and values are communicated well
Copywriting for social media

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HOMETRUST

Social Media Manager, Strategist and Video Editor

Hometrust is a one-stop platforms for new homeowners to search for home inspiration, connect with each other on forums, and source for trusted interior designers.

As a Freelance Social Media Manager & Strategist, I:
 - Came up with an effective and sustainable Social Media strategy for Instagram, Facebook and TikTok. - Video focused organic and paid social strategy led to over 500% increased engagement rate across all platforms.
- Grew followers from 11,000 to 60,000+ followers; and still consistently growing.
- Manage relationships with lifestyle content creators/ home influencers and in charge of affiliate onboarding. 
- Account reach on Instagram rose from 13k to over 2 million+, with per post averaging at least 10,000-20,000 views and still increasing.
- Most viral video stands at over 10 MILLION views.

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Trust The Results 😉

Here's what you can get when you invest in a tailor-made organic long term social media strategy from me that's specially curated for your niche and your audience!